It’s tempting to kill a project instantly when we have a negative personal opinion about it. But do you know everything?

Sometimes it makes a lot of sense to go through all the details and really see deep what is hidden in the project. There might be a very valuable idea, concept or inspiration for something new.

The struggle is lack of time. But I encourage everyone who is responsible for projects or campaigns to think about everything that builds that project before killing it.

So many great ideas where prematurely killed because of lack of insight and full picture.